

Activating Youth Potential for positive sustainable transformation
IDare for Sustainable Development
Founded in October 2013 in Amman, Jordan, IDare for Sustainable Development is a non-governmental, not-for-profit organisation dedicated to fostering positive youth development (PYD) for sustainable societal change. As a social venture, IDare employs social marketing strategies, focusing on community behavioural change from the inception of ideas to the successful realisation of impactful outcomes.
Positive Behavioral Change within the development sector
IDare is all about...

IDare's Theory of Change
IDare has identified three essential components to activate the potential of youth in Jordan in achieving positive societal transformation: developing competencies, providing resources, and fostering a supportive environment. While these components can be approached individually, optimal results are achieved through their integration. Youth are encouraged to select the component that best aligns with their needs and priorities.

IDare's A.C.T Approach
In envisioning the DNA helix composed of two strands, IDare considers the youth as one strand and IDare as the second. Recognising the symbiotic nature of both strands, they are deemed essential to form the DNA.
Meet our team